ABOUT US

We are growth creators, who partner with brands to drive consumer actions in Southeast Asia through creative digital-first solutions.

We stand out as a diverse team with the courage to speak our minds and share brilliant ideas shaped by market data and human behaviours.

We consider ever-changing market conditions and new technologies as opportunities for our dynamic team to constantly evolve our thinking.

We play to win, and ultimately, the impact we make is the measure of our success. 

OUR VALUES


Do the right thing

We do what is right, not what is easiest. We respect client resources, remain independent in recommendations, and transparent with activities, costs and performance.

Make people grow

We maintain a one-company philosophy. We create transparency around performance, prioritise training and the sharing of knowledge, and empower our people to make a difference.

Be impactful

Led by strategy, we optimise our client's marketing investments based on data, use integrated services to create synergies and utilise regional set-up for consistent delivery across markets.

LEADERS OF THE PRIDE

  • Chief Executive Officer

    Fredrik is our Chief Executive Officer and leader of the Lion & Lion Group. He has held this position throughout our company transformation that started in July 2019. Fredrik has years of leadership experience, along with vast knowledge from various global roles for global biotech leader Novozymes as well as Danish brewery giant Carlsberg.

  • Chief Financial Officer

    Our Chief Financial Officer, Dawn creates transparency through numbers, ensuring we make informed business decisions with her keen understanding on what drives value. A member of Certified Practising Accountant (CPA Australia) and Chartered Financial Analyst (CFA), she joins Lion & Lion after 8 years with the WPP Group in Australia and China.

  • Group Director of Strategy and Media Integration

    Award-winning global marketer specializing in connected and innovative brand marketing and business growth solutions with 15+ years of leading business, brand, product, creative, communications, content, retail, commerce, media and digital platform strategy for world's most valuable and famous B2B and B2C brands in APAC and Middle East with award winning global and regional network and independent creative, digital and media agencies.

  • General Manager, Malaysia

    Amelia has over 15 years of advertising and branding under her belt, having worked on both client and agency side. She has led the client servicing team for numerous brands likes PETRONAS, Grab, Nestle, Proton, AIG, Shell, Astro, Maybank. Venturing out to lead marketing and strategy for brands like Disney and BookXcess for a couple of years, but ultimately found that her true passion still lies in advertising.

  • Group Director, Social Media

    Ham is our multi-discipline Regional Director of Social with grassroots in marketing and advertising. While his consumer-centric thinking has created winning solutions for some of the biggest brands across the region, his creator-centric approach continues to establish Lion & Lion as a thought leader and trendsetter in social media.

  • Managing Director, Singapore & Indonesia

    An industry veteran with over 20 years of demonstrated experience working in the marketing and advertising industry. David has managed blue chip brands such as Visa, UOB, Singtel and Mercedes-Benz. He has extensive experience across Integrated Marketing, B2B and B2C disciplines working at agencies including DDB, Saatchi & Saatchi, BBDO and Havas. David has also helmed Geometry Indonesia, managing in-market key clients ABC Heinz, Shell, BP Castrol, Combiphar and Danone Aqua.

  • Chief Creative Officer

    Cheelip drives our creative vision, inspiring our creative, social and content functions across all markets to deliver impactful digital-first solutions for the brands we serve. A globally-recognised creative leader, Cheelip comes with an awarded body of work. He has served as jury member in some of the world’s most recognised award shows, such as Cannes, One Show (China), LIA and CRESTA, to name a few.

OUR PARTNERS

OFFICES

Kuala Lumpur

Address
Lion Digital Malaysia Sdn. Bhd. 201301014662 (1044501-X))
Lion Digital Centre of Excellence Sdn. Bhd. (201301037245 (1067074-A))

Plaza Zurich, Level 16, Block B. No.12 Jalan Gelenggang, Bukit Damansara, 50490 Kuala Lumpur

Phone
+60327254383

Email
info@lionandlion.com

Jakarta

Address
Jalan Taman Patra II, No.13 Kuningan, RT.5/RW.4, Kuningan Tim, Kecamatan Setiabudi, Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12950

Phone +62215250529

Email
indonesia@lionandlion.com

Singapore

Address

61B Duxton Road #03-00
Singapore 089525

Phone
+6588922804

Email
singapore@lionandlion.com

NEW BUSINESS

David Tay

david.tay@lionandlion.com