L’Oreal Malaysia Chooses Lion & Lion as its Digital Marketing Agency
L’Oreal chooses Lion & Lion following a pitch that involved six competing advertising and media agencies. The new partnership will see Lion & Lion developing and executing digital marketing and social media marketing across the region for the cosmetics group.
The scope of the assignment encompasses all of L’Oreal Malaysia’s 17 brands, including haircare and skincare leaders, L’Oréal Paris, Garnier, and Lancôme.
The appointment is for a year with the possibility of extending for another.
L’Oreal Malaysia’s Digital Manager, Faisal Amir, said the brand is confident the “partnership would make L’Oreal the digital reference in the beauty category,” and it was Lion & Lion’s; “data-driven business model, integrated content strategy and real-time performance measurement techniques,” that helped the digital agency win the contract.
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Lion & Lion is an award-winning, digital agency operating in Asia focusing on delivering impact to their clients businesses with an integrated, data-driven and strategically led approach to digital marketing.
With offices in Kuala Lumpur, Singapore, Hong Kong, Jakarta, Taipei, and Ho Chi Minh City, and more than 180 digital experts, Lion & Lion has a prestigious and growing portfolio of clients including The Coca-Cola Company, Google, L’Oréal, Danone, Nestlé, and more.