Digital Marketing Agency Lion & Lion Makes Key Hire to Lead Market Expansion
Award-winning digital marketing agency Lion & Lion has hired Nhat Nguyen, ex-digital director and director of social media, to assist in market development and expansion.
Nguyen joins from Echo Myanmar as Digital Director, where he helped launch the independent agency start-up and secured clients such as Samsung and the Singapore Tourism Board. Nguyen previously held senior roles at Ogilvy & Mather and Daybreak Vietnam.
“Lion & Lion was looking for someone to add more focus to market expansion and capability development across current markets. Having more focus on this is the next evolution of how we want to grow our agency network,” says Meredith Wallace, Group Head of Social.
As part of his role, Nguyen will be tasked with accelerating the agency’s development and next phase of innovation, growth, and scale.
Based in Kuala Lumpur, Lion & Lion was co-founded in 2013 by Hugh Batley, a former consultant of McKinsey & Co, and Casper Andersen, former CEO of Bonnier’s subsidiary in China. At just over a year old, Lion & Lion emerged as the dark horse in Malaysia’s agency scene by winning Search and Social Media Agency of the Year at the prestigious Advertising + Marketing Awards. At just over 3 years old, Lion & Lion has grown to a team of over 170 digital specialists across Malaysia, Indonesia, Hong Kong, and Singapore, with over 30 leading global brands including L’Oréal, Apple, IKEA, Nestlé, and LVMH.
Nguyen claims it was “the opportunity to develop a unique network structure” that led him to the role, “To add to the momentum of an already fast-growing digital agency and take part in its evolution, is both a challenge and an opportunity I’m excited to take part in.”
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Lion & Lion is an award-winning, digital agency operating in Asia focusing on delivering impact to their clients businesses with an integrated, data-driven and strategically led approach to digital marketing.
With offices in Kuala Lumpur, Singapore, Hong Kong, Jakarta, Taipei, and Ho Chi Minh City, and more than 180 digital experts, Lion & Lion has a prestigious and growing portfolio of clients including The Coca-Cola Company, Google, L’Oréal, Danone, Nestlé, and more.